Chad R. Allen Blog

Chad R. Allen

The Fun, Fabulous Way to Build a Platform

Recently I went ice skating with my kids. This is an activity we do once or twice or year, so none of us is all that proficient at it. My seven-year-old daughter, in particular, is still learning the basics. A

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Chad R. Allen

This Is How I Really Feel about Platform

Can I be honest with you? I get tired of talking about platform, and I’m sure writers get sick of hearing people like me talk about platform. Why is this? I think it’s because the work writers do to build

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Chad R. Allen

How the Right Mindset Leads Writers to Success

Recently we had to send out the dreaded “OP” letter again. It goes something like this: Dear Author and Agent: We are writing to inform you that due to low marketplace demand for your book, we have decided to discontinue

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Chad R. Allen

My Problem with “Platform”

Publishing professionals have been using the term “platform” for a long time. And once my friend and Baker author Michael Hyatt wrote his New York Times bestseller Platform: Get Noticed in a Noisy World, the term became ensconced forever in

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